Competitive Advantage offers its clients hundreds of different workout routines, each with a multitude of ways to thoroughly improve every major body part. However, as with any training program you can tweak certain areas, depending on your level of experience and need for higher intensities to blast through any training plateau. Once thought to be only for athletes or competitive bodybuilders, people of all ages and backgrounds have begun to see the benefits of adding weight training into their daily lives. While improved athletic performance, a muscular appearance, and stronger muscles are typical reasons for people to begin to strength train, the importance of weight training far outweigh the cosmetic rewards. Weight training is particularly important for women, and those over the age of 40 to protect and strengthen joints which aids in the prevention of long term injury or osteoporosis.